5 Email Subject Lines That Get Your Emails Opened

email subject lines

Email subject lines. People send emails all day and even all night long. Our email inboxes are full of information from everywhere. We spend our valuable time deleting those that are of no interest to us and reading others that may suit our fancy. But what’s the difference between emails that get read and those that get deleted? The answer lies in the subject line.

Email Subject Lines That Grab Attention

When composing an email for your list, think of how you can say what you want to say making sure it gets opened. There are several kinds of email subject lines that say, “Open me!” Here are five of those effective email subject lines!

  1. effective email subject linesSubject Lines That Ask a Question – When you pose a question in a subject line, it draws the reader in with the intention of finding the answer. It’s human nature for people to think they know the answer and read on just to find out if their answer was correct. In some cases, the person can identify with the situation in the question and are even more inclined to open the email looking for a possible solution. Questions make people think and respond and that’s why they are so effective in a subject line. Here’s an example of a question in a subject line: “Why Are So Many Network Marketers Struggling To Build Their Business?”
  2. Subject Lines That Fascinate – Words like amazing, discover, unlock, revealed and secrets definitely pique curiosity. When used in a subject line, people automatically go for the click. Why? People are compelled to find out something new, unknown or never before told about. Again, it’s human nature. Here’s an example of a subject line that fascinates: “Unknown Secrets of Top Earners Revealed.”
  3. best subject lines for email marketingSubject Lines That Indicate a List – Lists are a favorite because they promise the reader a summarized version of information. They’re easy to read, easy to focus on and are a convenient way to get the information. Here’s an example of a subject line indicating a list: “7 Strategies To Increase Productivity.”
  4. Subject Lines with a Testimonial – A testimonial entices people to want to try a new product or service. It does this by offering social proof or even validates the product or service. Most people want to know if someone used the product or service and how useful or beneficial it was for them. What’s even better is if a public figure or celebrity is the one giving the testimonial. Here’s an example of a subject line with a testimonial: “How MLSP Helped Ray Higdon Become a Industry Leader”.
  5. best email subject linesSubject Lines That Offer a Benefit – Keeping in mind that features tell and benefits sell tells us that a subject line that emphasizes a benefit is more apt to draw attention. Why? Because people care more about how they will benefit from something than the features.  For example, a treadmill is a piece of equipment that may be sturdy, durable and easy to store away. However, most people want to know how it will help them lose weight and get healthy. Here’s an example of a subject line that offers a benefit: “Earn Money While Relaxing on the Beach.”

Four Quick Tips for Email Subject Lines

When writing copy for your email subject line, remember email subject lines best practices. Always talk about what’s of interest to the reader, explain an easy way to do something, inform them of something they don’t know and pique their interest.

Did you find value? If so please share and help others learn how to entice email subscribers to open their emails.

I hope this helped you. If so, kindly leave a comment below and share on Facebook. Thank You!

Theresa M Lovelace 

      Your partner in the journey,

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P.S. Does You Upline Have a Step-by-Step Blueprint For Your ONLINE Marketing Success? If Not, Check This Out (Unless You Already Got Too Many Leads) – Click HERE for instant access!

Theresa Lovelace’s Network Marketing Blog

Email address:  TeriLovelace@msn.com

Theresa Lovelace: “Teaching Network Marketers Simple Online Strategies To Generate Leads, Make Sales and Recruit People Into Their Business”

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Theresa Lovelace
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Theresa Lovelace

Home-based business and network marketing professional, blogger, teacher and marketing consultant. I have a passion for teaching network marketers how to brand themselves by developing their credibility in the marketplace and using simple online strategies to generate leads, earn income and recruit leaders into their business. My goal is to help create individuals who are financially independent…at last.
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24 comments
  1. Sammy Blackmore
    Sammy Blackmore
    December 27, 2016 at 11:23 pm

    Hi Theresa. Thank you for sharing this. A lot of tips out there show you how to write the body of an email, but always forget to teach on how to craft email subjects that would be clicked/opened.

    Reply
    • Theresa Lovelace
      Theresa Lovelace
      December 28, 2016 at 7:18 am

      You’re welcome Sammy! I’m glad it was useful to you. 🙂

      Reply
  2. Ron Deering
    Ron Deering
    December 28, 2016 at 8:40 am

    Great post Theresa… those are all great headline examples that really work… thanks for sharing this great value….you rock

    Reply
    • Theresa Lovelace
      Theresa Lovelace
      December 28, 2016 at 9:21 am

      Thank you and you’re welcome, Ron! You rock too! 🙂

      Reply
  3. Chris Shouse
    Chris Shouse
    December 28, 2016 at 3:26 pm

    Thanks for these Theresa, it is not easy to get emails opened so these tips are of great importance.

    Reply
    • Theresa Lovelace
      Theresa Lovelace
      December 29, 2016 at 6:42 pm

      You’re so right, Chris! These are great strategies! 🙂

      Reply
  4. Sherri Brown
    Sherri Brown
    December 28, 2016 at 5:47 pm

    Best subject lines to use. No doubt they will produce more results in doing online marketing. Thanks Theresa for the great tips!!!

    Reply
    • Theresa Lovelace
      Theresa Lovelace
      December 29, 2016 at 6:41 pm

      You’re welcome Sherri! I enjoyed writing it! 🙂

      Reply
  5. Mike McDonald
    Mike McDonald
    December 28, 2016 at 10:59 pm

    Great tip Theresa, you must get your emails open in order to help your list. These tips will help your readers.

    Reply
    • Theresa Lovelace
      Theresa Lovelace
      December 29, 2016 at 6:41 pm

      Thanks Michael. It’s all about getting the email opened! 🙂

      Reply
  6. Tara Woodruff
    Tara Woodruff
    December 29, 2016 at 3:28 pm

    Right ON!! We can have GREAT emails, But if we do not get our subscribers to open…. Thank you for this post T

    Reply
  7. Andy Atsugah
    Andy Atsugah
    December 30, 2016 at 9:01 am

    great points. this are definitely great ideas to get more opens for my emails

    Reply
    • Theresa Lovelace
      Theresa Lovelace
      December 30, 2016 at 9:34 am

      Glad you got some value, Andy and thanks for reading and commenting on my post. 🙂

      Reply
  8. Keith Everett
    Keith Everett
    December 30, 2016 at 10:39 am

    Those are some great ideas Theresa. The subject line is so important. People should put more effort into it. Thanks for sharing..

    Reply
    • Theresa Lovelace
      Theresa Lovelace
      December 30, 2016 at 10:43 am

      Thanks Keith! I agree. So many emails get left unopened because they’re not inviting. The key is the subject line! 🙂

      Reply
  9. Jonna Lindawan
    Jonna Lindawan
    December 30, 2016 at 11:12 am

    Thank you for sharing. Great tips on how to write emails.

    Reply
  10. Sandra Copeland
    Sandra Copeland
    December 30, 2016 at 12:15 pm

    Great Subjuct Lines !!~~ thank you for sharing really Appreciate !!~

    Reply
    • Theresa Lovelace
      Theresa Lovelace
      December 30, 2016 at 2:40 pm

      Hey Sandra…you’re welcome. Glad you found it useful! 🙂

      Reply
    • Theresa Lovelace
      Theresa Lovelace
      December 31, 2016 at 11:37 am

      Yes it is and as we all know, they have to be opened first! Thanks Terri! 🙂

      Reply
  11. Brian Garcia
    Brian Garcia
    January 2, 2017 at 4:15 pm

    Email subject lines are always fun for me to write! I try to make them very inquisitive so that people open! Great post, Theresa!

    Reply
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