Common Facebook mistakes! Have you ever posted a link to your network marketing business on your Facebook timeline, on other people’s timelines, in private messages, or in groups related to your niche? And what did you get out of posting like this? Chances are you got nothing at all. So why waste your time and energy continuing this unproductive practice?
These are some common Facebook mistakes that can cause you to be viewed as an amateur. Facebook is a wonderful platform on which to market your network marketing business. However, many people are going about it the wrong way and as a result, they are finding themselves spinning their network marketing wheels.
Common Facebook Mistakes
1. Never post your link on someone else’s timeline without their permission. This is one of the most disrespectful things you can do as network marketer. It shows that you are desperate and it also shows a lack of professionalism. Let’s face it, if you were doing well, you wouldn’t have to resort to sticking your link on strangers’ space. By doing so, you’re really taking liberties that you really haven’t been granted. As a network marketer, you know that people aren’t going to give you the time of day if they don’t know you. So you have to first get them to know you, like you AND trust you.
2. Avoid posting your link in a private message, again, without the person’s permission. When someone opens their message, they don’t want to see your link. They don’t know who you are. They don’t know anything about you. You might as well be a stranger in the street trying to convince them of buying something from you. They’re not going to do it. Most people don’t buy from strangers in the street. So you’re best bet is to follow the know, like and trust rule. Get to know a person first before pitching your business. The best way to get to know someone is to talk to them. Strike up a conversation with them and learn what they’re about, what they like/dislike, what their needs are and at the same time, they’ll be getting to know you. Only after several conversations, will the opportunity present itself to see how you can be of service to them and ask if you could send them your link. By establishing this relationship, prospects will be more likely to want your link, buy from you or even join your company.
3. Posting “it’s all about me” posts. You don’t want to post anything that gives the impression that “it’s all about you”. Buy my product! Buy my service! This is a mistake. When posting on Facebook, it is very important to post content that is both relevant and of value. In actuality, it’s “all about them”. Network marketers are struggling in their business and they are looking for help. You can be the one to help them. By posting value on a repeated basis, you become a trusted source, an authority, someone who know’s his/her stuff. People tend to gravitate toward people who are knowledgeable. This is attraction marketing at its best and this is what professionals do. The key here is to be the one that others will go to when they have a problem they need solved. When this happens, you can recommend your products or services.
There is no fast track to Facebook marketing success. It takes time as you cultivate relationships and get people to know, like and trust you. So as you continue marketing your business avoid the common Facebook mistakes and you’ll continue to be among the uncommon.
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Your partner on the journey,
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